Senior Manager, Transformation & Enablement (Marketing and Loyalty)

Description

***This role is based at our corporate office in McLean, VA***

This is your chance to be part of Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Senior Manager, Transformation & Enablement, you will support the team in increasing customer acquisition and retention, generate engagement through multi-channel marketing campaigns, and foster recognition of loyalty benefits. As the leader of the Marketing Operations Team reporting directly to the Director of Transformation & Enablement, you will improve operational efficiency for Hilton's global Marketing & Loyalty department. Your primary responsibility will be to implement best practices, emphasizing process efficiency and systemic excellence.

HOW WE WILL SUPPORT YOU

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

• Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
• Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
• Paid parental leave for eligible Team Members, including partners and adoptive parents
• Mental health resources including free counseling through our Employee Assistance Program
• Paid Time Off (PTO)
• Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate. Hilton’s leadership development framework focuses on developing skills and business insight through a range of programs and approaches to meet varying learning needs and preferences.

**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

Requirements

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

• Drive the development and implementation of operational best practices, emphasizing seamless tool integration for process optimization and collaboration. Oversee transformation initiatives, including change management, reporting, and analysis. Evaluate capacity, track progress, and define operational success measures.
• Implement operational transformation initiatives, focusing on process optimization, change management, and reporting. Establish best practices to enhance efficiency through tool integration. Develop operational, capacity, and prioritization reporting contributing to improvement for Hilton's global Marketing & Loyalty department.

How you will collaborate with others:

• Partner with teams to enhance processes using collaboration and work management tools. Communicate best practices for planning and deploying marketing activities while systematically collaborating on capacity planning and prioritization across the entire Marketing and Loyalty department.
• Collaborate across Marketing and Loyalty to identify efficiencies and opportunities for improvement in Hilton’s marketing efforts and systemic workflows, solving problems and initiating operational change.
• Create meaningful benchmarks of operational efficiency, showcasing team success through reports and storytelling.
• Build the relationships with external technology vendors to align technical requirements with our needs. Drive collaboration in upgrading and enhancing features or platforms, ensuring seamless integration and innovation to meet the evolving needs of the Marketing & Loyalty department.

What projects you will take ownership of:

• Evolve and develop operating model through process improvement and automation, with a specific focus on workflow management improvements.
• Lead the Marketing Operations team responsible for operational and collaborative technology implementation and evolution across our Marketing and Loyalty teams.
• Develop a culture of collaboration, innovation, and continuous improvement, while ensuring business changes are communicated and delivered.

WHY YOU'LL BE A GREAT FIT

You have these minimum qualifications:

• Seven (7) years of professional experience
• Five (5) years of experience in Change Management, Operations, Product Management, Digital Transformation, or Technology
• Two (2) years of experience managing direct reports and third-party agencies/vendors
• Knowledge of adoption, implementation, and optimization of Business Technology
• Proven ability to analyze data effectively, coupled with a track record of communicating insights in a clear and accessible manner
• Proven success in driving and leading large-scale change and effectively aligning partners across departments and regions, showcasing adept change leadership in complex transformations for a culture of continuous improvement.
• Travel as needed
• Hybrid role based in McLean, VA (three days in person)

It would be useful if you have:

• Demonstrated expertise in the implementation of marketing automation platforms, with a focus of hands-on experience using tools such as AirTable.
• Experience implementing operational improvements within an Agile methodology, demonstrating adaptability and efficiency in enhancing processes.
• Experience in project or process management, highlighting a successful history of overseeing multiple large-scale projects for operational enhancement.

WHAT IT IS LIKE WORKING FOR HILTON

The future of hospitality is bright at Hilton: a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!

It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws. Hilton’s commitment to equal employment opportunity supports the attraction and retention of a diverse workforce that will enhance our effectiveness in attracting Team Members, customers, corporate partners, and owners.

We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law.  Please contact us if you require an accommodation during the application process.