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Director of Sales & Marketing

posted May 8, 2017

Dream Hollywood Hotel
Hollywood, CA
Dream Hollywood Hotel searching for a passionate hotelier to join the team.
587416 l

About This Job

Purpose: The Director of Sales & Marketing is responsible for planning and managing the overall sales and marketing of the hotel to achieve optimal occupancy, maximizing revenue, and meeting/exceeding hotel profit objectives.

Position Overview: The Director of Sales & Marketing oversees and manages sales staff and reservations to meet or exceed planned revenue objectives for occupancy and average daily rate (ADR). Manages all areas of sales according to Brand standards to achieve a professional rapport within the local business community. The Director of Sales & Marketing is a “hands-on” manager, actively involved on a daily basis in securing, qualifying and following up on leads to book specific business. The Director of Sales & Marketing central focus is in sales and the development of his/her sales team.

Key Responsibilities:

  • Meets or exceeds budgeted REVPAR for the hotel.
  • Work directly with the General Manager, SVP Global Sales, Chief Operating Officer, and other executive management on the business plan, quarter plan, and budgets.
  • Prepares hotel’s Annual Marketing plan.
  • Prepares departmental budget that correctly reflects the hotel’s business plan.
  • Forecasts occupancy fluctuations and directs selling activities to maximize revenues.
  • Knows the hotel’s demand segments, sources of business for each, and balances market segments according to supply and demand.
  • Knows the principal competition for each market segment and takes advantage of hotel’s strengths against each competitor.
  • Accurately forecasts occupancy changes based on changing market conditions (additions to supply and demand, etc.).
  • Supports guest service as the hotel’s driving philosophy.


  • Proven team leader with a high level of energy and motivation with a proven track record of living the company's values. Results oriented with an emphasis on both individual and team accountability.
  • Minimum of 5 years Sales management experience, preferably in the luxury setting
  • A strong understanding of overall hotel business
  • Ability to study, analyze and interpret complex activities and/or information in order to improve new practices or develop new approaches
  • Must have the ability to understand global markets that affect the business of the hotel


  • Firsthand knowledge of LA market
  • Knowledge of following systems: Opera, SalesPro, Delphi, SynXis, Duetto, Tableau, Ideas

About This Employer

Dream Hollywood Hotel

6417 Selma Avenue

Hollywood, CA 90028

Telephone (323) 844-6417

178 Room Hotel

Managed by

Opening Soon!

In a city where everybody is shopping a concept and fueled by uninhibited vision and creativity, it takes something bold, edgy and intriguing to capture the imagination:  Dream Hollywood Hotel.

For its long-awaited Los Angeles debut, Dream Hotels brings its playfully sophisticated concept to the palm-lined streets of Hollywood. At the corner of Selma Avenue and N. Cahuenga Boulevard, tucked between the Hollywood Hills and downtown Los Angeles, Dream Hollywood is an ultra-luxury merger of familiar and fantasy, where the line between entrée and exclusivity is refreshingly blurred. The Neutra-inspired design by the awarding winning Rockwell Group blends hyper-chic, yet comfortable, 178 rooms and suites with an irresistible rooftop pool, and restaurant and lounge destined to become a player in the Hollywood skyline scene.


In a place that nurtures and inspires dreams like no other, Dream Hollywood is the essence of all that surrounds it — a vibrant hub for the creative class to gather, play, socialize and strategize deep into the night.