Catering Event Sales Managers are the energetic, positive, tenacious, and competitive force behind hotel revenue generation. Responsible for actively soliciting Weddings and Social Events, negotiating contracts, communicating client needs, and engaging repeat business, Event Sales Managers must employ varied sales strategies to reach aggressive goals. The primary role of a Event Sales Manager is to identify prospective clientele, effectively negotiate and sell a complete solution, support client needs throughout the process, and book repeat business by exceeding client expectations.