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Dual Director of Sales

Posted March 26, 2021

DoubleTree by Hilton Hotel Holland
Holland, MI
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About This Job

JOB DUTIES AND RESPONSIBILITIES

  • Responsible for two area hotels
  • Maintain and promote a teamwork environment with effective and clear communication amongst co-workers through positive leadership
  • Provide pricing and guidance recommendations to sales staff, review and approve any special corporate negotiated rates
  • Develop a working knowledge of the operations of the hotel, including food and beverage, guest services, reservations
  • Develop a complete knowledge and ensure adherence to company sales policies and SOPs
  • Drive customer loyalty to grow share of the account by delivering service excellence throughout each customer experience
  • Provide guidance for RFP Season Annually to National Sales with the help from GM and/or Regional DOS & National Sales
  • Ensure all pertinent aspects of solicitation, closing, and customer communications are complete and documented for the team
  • Identify and pursue new and repeat business through prospecting calls, visits, site tours, lunches, and networking events
  • Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies
  • Analyze sales and revenue management reports to identify trends and future demand opportunities Monitor pricing, MAR and other minimums to ensure pricing is within an acceptable range based on available inventory, current sales/revenue strategies and market demand
  • Participates in forecasting for revenue and expenses
  • Conduct ongoing competitor price and product analysis to ensure proper rate positioning and product offering relative to competition
  • Conducts weekly and monthly share analysis for measurement of hotels market performance versus competition and implements strategies accordingly in conjunction with the Regional Director of Sales, Regional Director of Revenue Management, GM
  • Recommend and implement new sales programs at the hotel and accurately track ROI
  • Initiates collateral and online marketing efforts to include all printed sales collateral, direct mail, discount promotions, e-mail marketing, website presence and tracks ROI on all advertising and marketing spend
  • Prepares annual marketing/business and budget plans
  • Set and monitor team member goals including weekly sales activities, room night and revenue goals monthly, quarterly, yearly
  • Abides by Prime Time Selling hours
  • Perform any other job-related duties as assigned

EDUCATION AND EXPERIENCE

  • Minimum of Bachelor's Degree in Hotel Administration, Business, or Marketing
  • Minimum of 5 years in progressive hotel sales with leadership responsibilities

KNOWLEDGE, SKILLS AND ABILITIES

  • Strong analytical skills relative to impact on hotel revenues
  • Ability to communicate effectively verbally and in writing
  • Strong interpersonal skills
  • Strong understanding of revenue management principles
  • Proficient in Microsoft Office Products, focus on Excel, Word and Outlook
  • Ability to travel as needed
  • Must have flexible work hours that may include evenings, weekends, and holidays
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About this Employer

DoubleTree by Hilton Hotel Holland

650 East 24th Street
Holland, MI 49423

(616) 394-0111

169 Room Hotel

doubletree3.hilton.com

At A Glance

Step into the inviting lobby of the DoubleTree by Hilton Hotel Holland and be welcomed with a freshly baked chocolate chip cookie from our courteous staff. Located just off U.S Highway 31, our hotel is close to many businesses in the area, including the adjacent Johnson Controls. Just minutes from Lake Michigan, the hotel is only 35 minutes from Gerald R. Ford International Airport. Benefit from complimentary parking and an electric car charging station at the hotel.

Enjoy the uniquely designed interior of our Holland, Michigan hotel with indoor balconies overlooking an open saltwater pool area with whirlpool and relaxing seating. Work out at the fitness center, or savor contemporary American cuisine and refreshing drinks at our restaurant or lounge. Our recently renovated (Jan, 2016) guest rooms offer new paint, carpeting and furniture as well as updated bathrooms. Thoughtful amenities include complimentary WiFi, work desk with ergonomic chair, and gourmet coffee. Choose a room with a balcony overlooking the pool or opt for a direct pool access room. Upgrade to a suite for more space, a wet bar for entertaining and a 42-inch LCD TV.

Host your next business meeting, celebration, or event at our Holland, Michigan hotel and take advantage of the 9,700 sq. ft. of space, including a grand ballroom and smaller boardrooms. Catch up with work at the business center with an array of equipment and services for your use. Stay connected wherever you are with complimentary WiFi for Hilton Honors members in public areas.