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Marketing Coordinator

Posted April 20, 2021

Caribe Hilton
San Juan, Puerto Rico
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About This Job

Description

As Marketing Coordinator, you will work with the Director of Sales & Marketing and or Marketing Manager  to assist in the implementation of the marketing plan to increase hotel brand awareness. Specifically, a Marketing Coordinator will perform the following tasks to the highest standards:

 



What will I be doing?

 

 

 

 

 

 

 

As Marketing Coordinator, will directly report the Marketing Manager and will work with the Director of Sales & Marketing, and/or Marketing Manager to assist in the implementation of the marketing plan to increase hotel brand awareness. Specifically, a Marketing Coordinator will perform the following tasks to the highest standards:

 

•Support the Director of Sales & Marketing, and/or Marketing Manager in the strategy implementation including and not limited to online content, earned media, paid media, online content, reputation management & social media, digital asset management and press interaction as well as any administrative support.

•Hands-on execution as the hotel’s Social Media Champion, Reputation Management Champion and OnQ Pim Champion.   Responsible for in-house online reputation management across all platforms.

•Help to develop and support an overarching social media campaign strategy and workflow that will provide a framework for future initiatives.

•Develop and deliver story telling content to social media channels by establishing and implementing a solid content Social Media calendar of events/posts,  manage assets, brainstorm, concept and write content that enhances multiple areas of strategic focus. 

•Create, review or revise copy alongside for social media, reputation management and website.

•Track and analyze post engagement to demonstrate reputational impact and optimize as needed

•Support an active and engaged following’s growth through Hotel’s social media platform

•Implement overall social media monitoring and response strategy for protecting Hotel’s reputation.  Audit and interpret common themes from reputation management and share with respective departments. 

•Effectively communicate to all departments on guest feedback operational opportunities, respond to reputation issues on social media platforms, and review sites that may arise

•Maintains up-to-date all online content relevant to hotel’s positioning not limited to the hotel’s websites

•Along with the Marketing Manager, coordinate property photo shoots, videos, development of applications, promotions, marketing campaigns, events, etc as requested.

•Along with the Director and or  Manager, coordinate press visits, hotel’s proprietary events and assist on press related inquiries

•Work with local third party partners, including local media, and maintain professional working relationships with local official bodies

•Work closely across all hotel departments, seeking proactive opportunities and planned promotions to address specific business challenges, as required

•Support all the hotel departments using social media channels and other digital and offline marketing tools

•Support the development of promotional activities, marketing channels and the production of marketing materials for specific events

•Manage and promote the hotel on Hilton branded websites as well as vanity sites and destination websites

•Work within the Sales & Marketing budgets by using resources effectively

• Support the Sales & Catering division, upon request, to conduct site inspections with potential customers, visiting guest rooms, meeting space and banquet facilities, in addition to other tasks assigned.

•Copying and distributing of internal/external communications such as, but not limited to internal/external letters, forms, memos, mail and other administrative tasks.  Email correspondence as directed by Manager’s as needed.  Filing, faxing and distribution of incoming/outgoing mail.

•Answer telephones/emails to assist internal and external guests with requests.

 

 

Requirements

What are we looking for?

 

 

A Marketing Coordinator serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:

 

 


  • Ability to understand key business indicators and competitive trends and develop approaches to these challenges

  • Intermediate level of IT skills

  • Proven organizational and planning skills

  • Performs other duties and responsibilities as assigned or required by management

  • Ability to work under pressure at all times

  • Due to the cyclical nature of the hospitality industry, you may be required to work varying schedules to reflect the needs of the hotel.

 

It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:


  • Previous Hotel or leisure sector experience

  • Previous Marketing experience in a similar environment

  • Basic knowledge of budgeting or cost-management

  • Relevant degree, in marketing, business development or other relevant business field, from an academic institution

 



What will it be like to work for Hilton?

 

 

 

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands.  Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day.  And, our amazing Team Members are at the heart of it all!

 

 

 

 

 





 


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About this Employer

Caribe Hilton

1 San Geronimo Street
San Juan, 00901
Puerto Rico

787-721-0303

651 Room Hotel

www3.hilton.com

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At A Glance

Admire ocean and tropical garden views from Caribe Hilton, one of the most famous hotels in Puerto Rico. Set on a secluded peninsula with 17 acres of lush foliage, this San Juan resort is situated between historic Old San Juan and the culturally rich Condado area of San Juan. With no passport required for US citizens, Caribe Hilton is an easy Caribbean getaway.

  • Undergoing a $100 million rejuvenation and accepting reservations for Spring 2019
  • Ideally set between historic Old San Juan and vibrant Condado
  • Secluded beach, pools, tennis courts, spa & hammock garden
  • Nine restaurants and bards; including Caribar an Morton's The Steakhouse
  • Conference Center with 24 meeting rooms for up to 3,000 guests
  • Located adjacent to Paseo Caribe with dining, shopping and entertainment