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Director of Sales and Marketing

Posted September 9, 2022

Hyatt Regency Milwaukee
Milwaukee, WI
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About This Job

The Director of Sales has direct oversight of sales, events and marketing operations.  This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives. This individual will oversee operations of the hotel sales and events department including but not limited to direct sales follow-up sales administration hiring of staff training managing and coaching. Additional responsibilities include sales, events and marketing budget forecast, advertising marketing and business plans.  Exempt associates are expected to work as much of each workday as is necessary to complete their job responsibilities. Primary duties must consist of administrative executive or professional tasks more than 50 percent of the time and job duties must also involve the use of discretion and independent judgement more than 50 percent of the time.

QUALIFICATIONS:

  • At least 2 years of progressive hotel sales leadership experience preferred; or a 4-year college degree and at least 1 year of related experience; or a 2-year college degree and at least 2 years of related experience
  • Must have a valid driver’s license in the applicable state.
  • Must possess highly developed verbal & written communication skills to frequently negotiate, convince, sell and influence other managerial personnel, hotel guest(s) and/or corporate clients. In addition to management company  leadership and owners.
  • Must have thorough experience with professional selling skills: opening, probing, supporting, and closing
  • Shows strong analytical skills and strategic vision in establishing appropriate sales deployment
  • Must be proficient in general computer knowledge especially Microsoft Office products
  • Must be able to work independently and simultaneously manage multiple tasks
  • Strong organization and presentation skills
  • Demonstrated ability to effectively interact and manage people of diverse socioeconomic, cultural, disability, and ethnic backgrounds while solving complex problems and creating a productive sales and events team
  • Requires advanced knowledge of the principles and practices within the sales/events/marketing/hospitality profession.
  • Must work well in stressful high-pressure situations; maintain composure and objectivity under pressure.
  • Must be able to work with and understand financial information and data and basic arithmetic functions.

RESPONSIBILITIES:

  • Coordinate all group transient and catering sales solicitations and bookings to maximize overall revenue.
  • Develop, recommend, implement and manage the division's annual budget and the advertising public relations marketing and sales plans and programs for the hotel to maximize rate, occupancy and food & beverage opportunities thus ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectations.
  • Proactively conduct outside sales calls, conduct sales tours and entertain clients.
  • Understand the content reflected in contracts and how to negotiate terms therein.
  • Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies.
  • Monitor production of all top accounts and evaluate trends within your market.
  • Adheres to Aimbridge Hospitality’s established regulations company standards, sales standards and sales metrics related.
  • Comply with attainment of individual goals as well as team goals and budgeted metrics.
  • Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
  • Develop a full working knowledge of the operations and policies of the hotel including Sales, Food and Beverage, Front Office and Reservations.
  • Maintain strong visibility in local community and industry organizations.
  • Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management providing training on a rotational basis.
  • Maintains professional working relationship and promote open lines of communication relationships to achieve initiatives with respective marketing partner(s) and other internal departments
  • Travel on as required.
  • Act as directed on behalf of the General Manager in his/her absence; performing any other duties as requested by management.
  • Oversight of all marketing including but not limited to special offers, email campaigns, promotions, TMC/Consortia, social media
  • Oversight of events team. Assist and support convention services managers as needed to ensure client, hotel and owner success
  • Direct oversight of Area DORM including calls and/or meetings to discuss groups, strategies, initiatives etc. to ensure hotel wins in the market.
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About this Employer

Hyatt Regency Milwaukee

333 West Kilbourne Avenue
Milwaukee, WI 53203

(414) 276-1234

481 Room Hotel

www.hyatt.com

Our Hotel

Travelers can experience Brew City the way it was meant to be seen - from our sensational hotel in Milwaukee, WI. Whether in town for a business meeting or family getaway, Hyatt Regency is the ideal place for visitors to stay to explore the area, be productive, and feel at home. Located adjacent to the Wisconsin Center, our hotel in the downtown district perfectly complements the convention center with over 33,000 square feet of stylish event space, ideal for social galas, weddings, conferences, and executive meetings. 

What Makes A Seamless Stay:

  • Contemporary accommodations
  • Business friendly amenities
  • An enclosed walkway connects the hotel to the Convention Center
  • Beautifully renovated rooftop ballroom, Vue
  • Market fresh cuisine