Director of Sales & Marketing

Job Description

The Director of Sales and Marketing will seek out and engage with clients both leisure and group. This position will lead and manage the day-to-day sales and marketing activities of the hotel with a focus on maximizing profitability and building long-term customer relationships. Develops and implements sales and marketing strategies to secure new corporate, group and transient/leisure business and maintain existing accounts. Oversees and assists the sales team in selling meeting and guest rooms, catering services and banquet facilities.

Job Duties:

• Directs the daily activities of a sales team of 9 team members. Mentors, coaches and provides support on larger and/or more complex accounts.

• Makes sales calls, schedules in-person appointments and conducts hotel site tours to secure business.

• Develops and implements property-wide marketing and sales strategies to increase market share and RevPAR.

• Develops team member and department sales goals.

• Prepares and manages the annual department budget. Monitors the property's sales performance to ensure actual sales meet or exceed established plan and to accurately report variances. 

• Attends community and business-related events (e.g., Chamber of Commerce, trade associations) to develop relationships with community groups, associations and companies to increase brand/product awareness.

• Evaluates the property's participation in the various sales channels (e.g., area sales, group sales, electronic lead channels) and develops strong working relationships to proactively position and market the property.

• Maintains awareness of the hotel's market position by reviewing competitive shopping reports, researching competitors' sales strategies, and related activities.

• Generates proposals, writes contracts, and prepares customer correspondence.

• Assists the Vice President of Marketing & Communications with developing and updating sales collateral.

• Implements a seamless turnover from sales to operations to ensure delivery of a consistent high level of service.

• Prepares weekly and monthly sales reports.
• Direct and coordinate all aspects of banquet, catering, and event operations.

Minimum Qualifications

• Bachelor's degree in business administration, marketing, hotel & restaurant management, or related field preferred
• 5+ years luxury hotel sales and marketing experience
• Delphi knowledge
• Supervisory experience

Skills and Abilities

• Willingness to travel locally and regionally on a regular basis and on a national basis occasionally
• Proficient computer skills using Microsoft Office
• Excellent leadership skills
• Strong verbal and written communication skills
• Excellent planning and organizational skills
• Self-motivated
• Strong presentation skills
• Ability to work evenings, weekends and holidays

Physical Requirements

• Ability to sit for extended periods, walk and stand occasionally to moderately, talk, hear, listen, reach, grasp and perform repetitive motions
• Ability to push, pull, lift, carry or otherwise move up to 10 lbs.

Benefits:

• Position is eligible for the Northwood Investors incentive plan 
• 401k after 90 days, fully vested, company match to 4%
• Medical (3 plan choices)
• Dental (2 Plan choices)
• Vision
• Employee Assistance Program (EAP)
• Flexible Spending Account (FSA)
• Paid Time Off 
• Hilton Honors Team Member Discounts
• Northwood Hospitality Discounts 

EEO and ADA Statements

Conrad Nashville is an Equal Opportunity Employer. We support and encourage diversity in the workplace.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.