Photo of Bally’s Twin River Lincoln, Lincoln, RI

Marketing Specialist

Bally’s Twin River Lincoln

100 Twin River Road
Lincoln, RI 02865

136 Room Hotel Casino
Managed By Bally’s Corporation
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Compensation: $45,000 per year, Full-Time

Description

Why Bally's?

Bally’s Corporation is one of the world’s leading entertainment companies, with millions of players across digital gaming platforms and traditional casino venues. Recognized for our innovation, energy, and dedication to creating thrilling gaming experiences, we were born to entertain.

A career with Bally’s means starting on a path to endless possibilities. Our growing business is searching for service-minded individuals looking for a place to build and grow, excel, and truly make a difference. So, if you want to be challenged in an exciting and fast-paced environment, this is the place for you!

The Role

The Marketing Specialist reports to the Regional Marketing & Promotions Manager as well as the Regional Direct Marketing & Advertising Manager. The Marketing Specialist will support the Bally's Lincoln & Bally's Tiverton Marketing team with Promotions, Gaming Tournaments, Events, Direct Marketing, Advertising and Call Center as needed.

Responsibilities
Specific Duties And Responsibilities
  • Assist with Execution and Supervision of all Promotions, Special Events & Tournaments
  • Marketing calendar planning based on reimbursable and free slot play budgets
  • Creates promotional/event blocks
  • Back-up to promotional builds as needed
  • Procures/submits gift card and merchandise orders (Bally’s Tiverton)
  • Reviews direct mail for accuracy
  • Free slot play code creation as directed
  • Assist with all invoicing, purchase orders, vendor forms and for direct marketing
  • Maintains knowledge of competitors’ player tracking and casino marketing programs
  • Assist Marketing department as a whole with any miscellaneous needs as directed
  • Process returned mail and NCOA files
  • Answers "Contact Us" inquiries (Bally's Tiverton)
  • Orders supplies as needed (Bally’s Tiverton)
  • Creates purchase orders as needed (Bally’s Tiverton)
  • Submits Facilities requests as needed
Other Duties May Include
  • Processing Advertising invoices
  • Internal Static Signage
    • Assist with monthly direction and monitoring of Promotional Signage, A-Frames, Duratrans, Banner Vinyl’s, and various departmental requests (closed for renovations, VIP lounge hours change, F&B specials, etc.)
  • Internal Digitals Signage
    • Monitoring all Scala signage for Concerts, Special Events, Promotions
    • Requests Directional Signage as needed
  • iViews
    • Ordering 3 shows/month
    • Approving before loading into system

Qualifications:This list of skills and requirements is illustrative only and is not a comprehensive listing of all skills and requirements performed by this position.

  • Analytical Skills
  • Communication Skills
  • Critical-Thinking Skills
  • Ability to make sound and accurate decisions
  • Attention to Detail
  • Organizational and time management skills
  • Proficient in Microsoft Office
  • Ability to work a flexible and varying schedule to include evenings, weekends and holidays
  • Ability to work at the Lincoln and Tiverton locations
Posted May 25, 2024

Bally’s Twin River Lincoln

Bally’s Twin River Lincoln, located in Lincoln, Rhode Island, is the state’s largest gaming and entertainment venue. It is 10 minutes from Providence and less than an hour from Boston.

Formerly known as Lincoln Park, the renovated facility offers 162,000 square-feet of gaming space with over 5,000 gaming positions. The casino features over 4,200 slot machines and virtual table games (including blackjack and roulette), as well as 114 live table games including blackjack, roulette, craps, a poker room and sports betting. Twin River offers both smoking (1st Floor) and smoke-free (2nd Floor) casinos.

A great alternative to Connecticut & Massachusetts casinos, this unique gaming facility also hosts simulcasting of the best thoroughbred and greyhound racing from around the country, a 29,000+ square foot Twin River Event Center with headline entertainment, free concerts at the Lighthouse Bar, signature cocktails and premium cigars at Blackstone Cigar Bar, and award winning beer and live music at the Shipyard Pub.

Food & beverage venues include Fred & Steve’s Steakhouse, the Wicked Good Bar & Grill and Sportsbook Bar & Grill, as well as 16 other dining outlets.

Bally’s Corporation is a global casino and interactive entertainment company, headquartered in Providence Rhode Island, with a growing omni-channel presence. It currently owns and manages 16 casinos across 10 states, a golf course in New York, a horse racetrack in Colorado, and has access to OSB licenses in 18 states. It also owns Bally's Interactive International, formerly Gamesys Group, a leading, global, online gaming operator, Bally Bet, a first-in-class sports betting platform, and Bally Casino, a growing iCasino platform.

The Bally’s (North America) Interactive family includes upstarts, legends, sharks, and even a primate or two. Bally’s digital division is a portfolio of top disruptor brands in sports betting, iGaming, free-to-play gaming, and poker. Bally’s (International Interactive) has been recognized as the most successful multi-brand casino and bingo operator in the world with brands that cater to audiences all across the globe.

With 9,900 employees, the Company's casino operations include approximately 15,000 slot machines, 550 table games and 3,900 hotel rooms. Upon completing the construction of a permanent casino facility in Chicago, IL, and a land-based casino near the Nittany Mall in State College, PA, Bally's will own and/or manage 17 casinos across 11 states. Bally’s also has rights to developable land in Las Vegas post the closure of the Tropicana. Its shares trade on the New York Stock Exchange under the ticker symbol "BALY".

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