Corporate Director of Beverage & Service
Opportunity: Corporate Director of Beverage & Service
HHM Hotels is seeking a strategic leader to design and scale beverage and service programs across our luxury, lifestyle, and branded portfolio. This role owns enterprise beverage partnerships, supplier management, and menu strategy to elevate guest experience while driving revenue and margin.
The Director of Beverage & Service will engineer wine and cocktail menus, standardize procurement and inventory controls, and set training and sequence-of-service standards across properties. This role will collaborate with Culinary and Concept Development ensuring that offerings align with our brand vision, improve consistency, and deliver measurable portfolio performance.
Your Growth Path
Sr. Director of Beverage & Service - Vice President of Beverage & Service
Your Focus
- Menu Development: Design innovative, well-balanced beverage lists including wine selections, craft cocktails, and other drinks that complement the food menu.
- Beverage Sourcing and Purchasing: Identify and partner with high-quality suppliers for wines, spirits, and other beverages to ensure quality and cost-effectiveness.
- Cost and Inventory Management: Monitor inventory levels, minimize waste, and control costs to maintain profitability and efficient operations.
- Staff Training: Educate and train bar and service teams on mixology techniques, wine knowledge, steps of service etiquette, and beverage pairings.
- Compliance: Ensure adherence to all relevant health, safety, and liquor laws, including responsible service protocols.
- Guest Experience: Elevate portfolio-wide guest satisfaction through tastings, special promotions, and knowledgeable guidance on beverage origins and styles.
- Reservations and Guest Platforms: Oversee OpenTable GuestCenter and ResyOS portals; review trends, first-time and repeat guests, and reservation and floor management settings.
Your Background and Skills
- Proven success leading beverage and service programs in hotels or independent restaurant groups; multi-location experience is preferred.
- Menu engineering for wine, cocktails, and zero-proof that drives revenue, margin, and guest satisfaction.
- Supplier negotiation and enterprise partnerships, including pricing, product mix, and compliance.
- Cost and inventory control discipline with proficiency in common POS and beverage tools.
- Front-of-house training and service standards leadership; strong communication and organization.
- Knowledge of liquor laws and responsible service; WSET, Sommelier, or TIPS a plus.
- On-site coverage and support across properties; up to 75% travel across the HHM Hotels portfolio as needed.
HHM Hotels Benefits and Perks
- Medical, Dental and Vision Health Insurance
- Paid Time Off
- 401k Company Match
- Free Basic Life Insurance
- Travel Discounts
- Commuter Transit and Commuter Parking Benefits
- Quarterly Bonuses and Incentives
- Employee Assistance and Wellness Program
- Educational/Professional Development
- Technology Reimbursements
Work Environment and Context
- Work schedule varies and includes regional travel, and working on holidays/weekends.
- Requires standing for extended periods, walking, pushing, lifting up to 25 pounds, bending and reaching, stooping, kneeling, or crouching.
What We Believe
People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It
HHM Hotels - Mid-Atlantic Region
An Industry Leader in Hospitality
HHM Hotels is the preferred operator to many sophisticated and institutional owners of hotel real estate, including public and private owners, across the United States and Canada. We are known for consistent outperformance in operating results, the stability of our managed portfolio and operating teams, and our unrelenting focus on people, processes, and technology. HHM Hotels is tireless in delivering results and working closely with our owners across a portfolio of 240 hotels and over $2BN in managed revenues in the United States and Canada.
MANAGEMENT
For the past 30 years, HHM Hotels has focused on building out specific and differentiated capabilities and technology to serve our owners and drive industry-leading results in the areas of revenue generation, cost management, service delivery, and associate development and retention. In particular, we have focused on developing proprietary data, processes, and business systems to drive advantage and maintain our unwavering focus on results across every aspect of our managed hotels.
INVESTMENT
HHM Hotels has a highly active and productive investment team that seeks to leverage our operating capabilities and market knowledge to source, underwrite, and introduce deals to our stable of industry-leading investment partners. We have helped put together dozens of related deals and focus carefully on potential operational efficiencies, brand or market repositioning opportunities, and other ways that we can find value through our extensive market knowledge, operating capabilities, and in-house legal, asset management, and risk management teams.
BRAND POSITIONING
Our experience with branded and independent hotels allows us to quickly determine the brand positioning within a local market to ensure the highest operational profitability. We understand the demands of hotel openings and rebranding because we’ve been on the ground to lead them, from Forbes Five-Star property openings and global product launches to corporate rebranding projects around the world.
